Types of Trademark in India

 

Trademark is essential for business; it not only ensures the credibility of brands but also eliminates many legal hassles related to business. Trademark makes a brand standout, which enables customers to identify the origin and quality of underlying products and services. There are various types of trademark including product marks, service marks, collective marks, certification marks, shape marks, etc. Through, the post we will provide you valuable insight into the type of trademark in India. A trademark in India is divided into the following main categories.    

Product Trademark

A product mark is similar to a trademark, but a product mark is related to products and goods. Product mark gives a specific identity to products and distinguishes a manufacturer’s products from others. Besides, it also maintains the brand’s goodwill and reputation.  

Service Trademark

A service mark is the same as a trademark, it identifies and differentiates the source of services.  A Service mark does not represent goods but represents the services of the company. Companies that offer services like computer hardware and software assembly, restaurant and hotel services, courier and transport, beauty and health care, advertising, publishing, etc. Service mark protects their names and marks from being misused by others.   

Collective Trademark

Collective mark is used by a group of companies and protected by the group collectively. It represents a brand that informs public about its specific products and services. The owner of such a mark is an association or public institution. Collective Trademark can be used by more than one trader.      

Certification Trademark

Certification Trademark indicates that a particular product is certified by the owner in terms of origin, material, quality, accuracy, and other characteristics. Certification trademark is used to define the standard of the product and it also ensures customer satisfaction. For example, the ISI trademark is the hallmark of trust.            

Shape Trademark

A shape trademark includes the shape of goods and their packaging. Due to the shape trademark, it is possible to distinguish the goods sold under such trademark from those of another manufacturer. The shape of goods, packaging has some distinctive features it can be registered. 

Pattern Trademark

According to Pattern Trademark, one can identify products and services by the pattern. The procedure of evaluating the uniqueness of pattern marks is the same as that of other types of marks. Pattern marks that are descriptive or indistinctive are objectionable because they fail to serve as an identifier of trade source.

Sound Trademark

Sound mark is a trademark where a specific sound does the function of uniquely identifying the origin of products and services. Sound Trademark is associated with a company or its products or services. For example, Warner Bros typical music.

Trademark or service mark registration in India is done by professional trademark lawyers.  Trademark lawyers of India offer high-quality services at an affordable price.

     Trademarks India

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